Is your email list generating the revenue it should be?
Enter your store and email metrics below. We'll calculate your current email revenue, compare it to industry benchmarks, and show you the exact dollar amount you're leaving on the table — in plain English.
Tell us about your email list
You'll find all these numbers inside your email platform (Klaviyo, Mailchimp, ActiveCampaign) under Campaign Reports or your Account Dashboard.
The total number of people currently on your email list — everyone you can send a marketing email to right now.
Out of every 100 emails sent, how many people actually open it? Take the average of your last 3–5 campaigns.
Of the people who open your email, how many click a link inside it?
How many marketing emails do you send each month? Count newsletters, promos and campaigns — not receipts.
Coming soon
Retention Rate Benchmark
See how your repeat-purchase rate stacks up against DTC benchmarks.
Coming soonLTV Estimator
Model customer lifetime value across cohorts and segments.
Coming soonEmail Revenue Attribution
Estimate what percent of revenue your email programme should be driving.
Coming soon